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Hello Everyone,

I am working on putting together a website for my new company, I wanted to know what tips, tricks, or ideas you may have as far as what information you have or had on your website, and how well it worked for you.
 

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Hello Everyone,

I am working on putting together a website for my new company, I wanted to know what tips, tricks, or ideas you may have as far as what information you have or had on your website, and how well it worked for you.
Happy new year:thumbup:

I'll bet you'll have better luck,and a much more professional web site by having a professional build it for you.

I use this guy https://www.contractorrevolutionmedia.com/

He does really good work.:thumbsup:
 

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Calls to come in to your office takes more then just a website. And also on the amount of competition in your market.

We operate in orlando, we need to do all the bells and whistle to be seen.
(Web page, seo, social, ppc)

You need to do the basics first. Also do it right the first time and not waste money 2- or 3 times taking shortcuts.
 

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I'm just wondering how many visitors your site gets and how many of those visits lead to calls.


For example, my main company site gets about 150 visits per month. About 100 of those are from the areas in my state that I work in and do SEO for, the other 50 visits are spammers and bots from around the country. Those 100 local monthly visits lead to an average of 2.5 calls per week.

I bought the domain and 1 year of hosting for $50 and pad a freelancer $150 to design the website. I then customized it myself, both for on-page SEO and to try to make it close the customer better.

I'm looking to double my calls from the website. I tried PPC but got zero results. It may be just because I didn't have it setup correctly so I was thinking about having a company like Footbridge manage Adwords.
 

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Discussion Starter · #11 ·
I already have the domain and I've been screwing with it myself. I did it off of 1&1 I really like their setup. I really like doing all the graphic design stuff myself. I'm in a small town in Northeast NJ, so I'm looking to grow slowly as I have a pretty good job right now.
 

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Arsholeprentice
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Okay, so besides hosting and SEO services.....

What types of things do you think customers would like to see and read about on your site?

What types of things do yo personally look for on websites?

What type of content do you think customers will enjoy and engage in?

What type of opt in forms do you have?

Do you have a blog with your site?

For those of you that have a company manage everything, how does the content on your site differ from all of the other EC sites they manage?

Do they manage your blog, newsletter, etc....? If so, how does the personal voice and message of your company come out?
 

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By the way...I don't know much of anything about SEO, but does listing your specific city before a common task actually work?

Ex: Seattle ceiling fans are common or Arc-Fault breakers in Portland?
 

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By the way...I don't know much of anything about SEO, but does listing your specific city before a common task actually work?

Ex: Seattle ceiling fans are common or Arc-Fault breakers in Portland?
Yes, it could help, as long as you aren't keyword spamming it all over the place.

What I've found to work best for locations is to have separate landing pages. Each page devoted to a town that you work in with unique content on it including keywords about the work you do.

When I look at Google Analytics and see someone in Short Hills, NJ visited my website, I could see that they originally went to the Short Hills webpage, then they went to the home page, then looked around the services pages. That Short Hills landing page is what came up in Google and they clicked on.
 

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Hello Everyone,

I am working on putting together a website for my new company, I wanted to know what tips, tricks, or ideas you may have as far as what information you have or had on your website, and how well it worked for you.
I would try to have it professionally done if you can afford it. I would try to stay away from generic stock electrical photos. Add photos from previous jobs to give it a more personal custom touch.
 

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So if we do work in 50 different towns, then you would want 50 different landing pages?

How do you link them to the original home page?

They are not separate websites though, right?
 

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So if we do work in 50 different towns, then you would want 50 different landing pages?

How do you link them to the original home page?

They are not separate websites though, right?
Yes, I have 25 or so landing pages for towns, another 10 for specific types of work that I do. They are web pages inside of the same website.

BUT, I also have completely different websites that focus on specific tasks that I do. The more websites, the better chance you have of putting yourself in front of a customer.

Take a look at sparkie2010's website, on the bottom right hand corner you will see all the town names listed and each one is a link to a landing page. What Footbridge Media does is they "spin" a bunch of text to make it different on each page. So sometimes it's hard to read or doesn't make sense. I like to hand write the content on each page so it's unique and understandable.

One other thing about Footbridge Media and similar services, they own your website. If you stop paying, they keep the site and all it's traffic and use that to redirect traffic to their other customers. It's much better if you own your website.
 

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One other thing about Footbridge Media and similar services, they own your website. If you stop paying, they keep the site and all it's traffic and use that to redirect traffic to their other customers. It's much better if you own your website.
This is exactly what keeps me from jumping on board with one of these companies. I like the idea and ease of it all, but it worries me as well. We own ours at the moment and I want to keep it that way.
 

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This is exactly what keeps me from jumping on board with one of these companies. I like the idea and ease of it all, but it worries me as well. We own ours at the moment and I want to keep it that way.
If you own it, they can't take it from you. So you have nothing to worry about. The problem is when that company registers the domain and sets up the hosting in their name.

Just to be clear, I am not bashing any company, I've heard a lot of good things about Footbridge Media and may consider them to do my Adwords campaign if I go that route. But there are downfalls to everything that I think people should know.
 
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